Hmmmm. I saw this last night Sb and at first wasn't convinced that these were in fact the new Saatchi ads. On discovering they are however my views are mixed.I think the concept's good, but not sure about some of the messages and how they'll resonate with 'ordinary' people. I think they need to be a bit more hard-hitting, using language such as 'taxes' 'stealth taxes' 'lies' etc . . . What do you reckon?
I thought it was simple and effective TT although I wouldn't like all campaigning to be in this style. A variety of subtlety and full verbal hard-hitting language would perhaps be most effective.The laughter in this is just perfect don't you think?Hope the SNP do something along these lines - at least once. It's a cheap production too. :)
Rosie, at least it's different. There is too much emphasise on what the Tories will do and not enough on what Labour has done. Christ even the Libthingies could do better.
I thought it a good strategy too DL. Like you I feel the tories have been playing 'nice' too long.It'll certainly be a very dirty campaign both south and north.
Gordon with his peculiar view of life will probably see this as a compliment!
Strangely enough Apogee, that's a long the lines of something that was said here earlier. "He'll think that's a braw photae o' himsel'".
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